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Super Balls

What do you get when you drop 250,000 bouncy balls down a San Francisco hill? A wicked awesome viral from Sony.

Today’s eye candy semi-weekly (whenever I feel like changing it) video is an amazing commercial Sony made for their BRAVIA. Over three days, they kept tossing hundreds of thousands of bouncy balls down a hill and capturing the event from dozens of angles. Check out the official site. If you cannot view QuickTime movies, you can watch the viral on Google video.

Then check out the making of the commercial on Google video. I love the riot gear they use to protect the camera man. Someone on site took lots of wonderful pictures you can see on Flickr.

One Comment

    • Larry Brennan
    • Posted February 13, 2006 at 11:22 pm
    • Permalink

    Incredible!!! How come I never get creative shooting assignments like this?

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